On the tracking URL you can append some GET parameters in order to get more info about the origin of the click, allowing to distinguish the app name or app category.
Name |
Description |
exid |
A custom network identifier like the click ID |
camid |
An extra custom identifier like the campaign ID |
dp |
Device (iPhone, iPad, Galaxy S1, …) |
appname |
Name of the app where the click was made |
appcats |
Category of the app where the click was made |
eat_sub[NUM] |
Where [NUM] is an integer from 1 to 22. Extra parameters info are available using the SDK function getUserInfo(). |
IMPORTANT: eat_sub[NUM] params could be recollected and exported via API but they can't be notified for ad network postbacks. If you're an ad network, use the rest of params in the list to get you info returned.
Here an example:
http://eat.emmasolutions.net?entw=7b5b7e82e409be76027f5b688de2a67&exid=[click_ID]&dp=[device]&eat_sub1=[extra_param1]&eat_sub2=[extra_param2]
http://eat.emmasolutions.net?entw=7b5b7e82e409be76027f5b688de2a67&exid=123456&dp=iphone&eat_sub1=performance&eat_sub2=zanox
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